For cities

Fewer cars. Better city.

ETIOCA replaces existing taxis and ride-hailing cars with a smaller, electric, coordinated fleet. Each car works up to 20 hours a day, so the city needs far fewer of them.

01

Less traffic

One car does the work of about eight.

02

Accessible

Step-free, with a wheelchair place in every car.

03

Zero-emission miles

Electric in the city centre, measured mile by mile.

04

City messages

Roof and in-cab screens for public information.

05

Mobility data

Anonymised, GDPR-compliant insights for planning.

06

Local jobs

Stable, well-paid work for local drivers.

Roll-out

The Baltics first. Then Europe.

Q4 2028

service launch: 500 cars each in Latvia, Lithuania and Estonia

1,500

cars across the three Baltic states

Next

Scandinavia

Then

Eastern Europe, and on across the EU

Timing is indicative and subject to vehicle delivery, local licensing and funding.

Our contribution

One vehicle, five kinds of value.

ETIOCA is recognised as an official nominee of the 2027 Edison Awards. Here is what we believe sets it apart: a single platform that adds to the economy, raises the standard of design, cuts emissions, protects people and gives back to children.

01 · Economy

Jobs, not job cuts

Salaried, professional driving jobs with holiday pay and pensions, local operations centres, and new income from media, commerce and data that stays in the cities we serve.

02 · Design

Purpose-built

A vehicle designed for 20 hours a day of shared urban use: a protected driver cabin, step-free access, a wheelchair place and room for bikes and luggage.

03 · Sustainability

Fewer, cleaner cars

One ETIOCA car does the work of about eight. It's electric in the city, with every zero-emission mile measured and less congestion on every street.

04 · Safety

Safe by design

A full partition, cameras, an online alcohol interlock, automatic speed limits and disinfection after every trip, as standard.

05 · Society

21 children per car

Impact built into the business model: every car sponsors children at home and in Sierra Leone and Morocco, and the impact grows with the service.

For drivers · now recruitingDriver registration →Places limited · first to apply, first invited—registered For passengersJoin free today →—joined